Different but doable. In Europe, Israel needs a bottom-up approach to diplomacy - by Evelyn Gordon

The problem with traditional diplomacy is that it generally focuses on high-level officials, both elected politicians and civil servants. These are people with zero incentive to rock the boat on Israel’s behalf because they would rather spend their political capital on issues that most of their countrymen (and they themselves) actually care about, which rarely include Israel and the Palestinians. And in Europe, not rocking the boat means adhering to the anti-Israel consensus that has long dominated the E.U. Thus while this kind of diplomacy remains essential for numerous issues, it often isn’t effective at generating change.

Evelyn Gordon..
JNS.org..
11 December '19..

For years, I considered Europe a lost cause from Israel’s perspective and decried the Israeli Foreign Ministry’s Euro-centric focus, arguing that it should instead devote more effort to places like Africa, Asia and South America, which seemed to offer better prospects for flipping countries into the pro-Israel camp. But the past few years have proven that Europe isn’t hopeless—if Israel changes its traditional modus operandi.

This has been evident, first of all, in the alliances that Prime Minister Benjamin Netanyahu has formed with several countries in eastern and southern Europe, resulting in these countries repeatedly blocking anti-Israel decisions at the European Union level. Previously, Israeli diplomacy had focused overwhelmingly on Western Europe. Netanyahu’s key insight was that conservative, nationalist governments seeking to preserve their own nation-states would have more instinctive sympathy for a Jewish state than the liberal universalists who dominate in Western Europe, and whose goal is to replace nation-states with an ever-closer European union.

But as several recent events show, even Western Europe isn’t a lost cause. The difference is that there, conventional high-level diplomacy won’t work. Rather, the key to change is the fact that most Europeans, like most people everywhere, don’t really care that much about Israel, the Palestinians or their unending conflict. Consequently, small groups of committed activists can exert a disproportionate influence on policy.

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